The market has collapsed. Is that a shopping experience or a sign that you have to wait?
STOCK MARKETS HAVE BEEN VERY DIFFICULT, DUE TO TECHNOLOGY AND TRADE MATTERS ARE VERY DIFFICULT. 30 YEARS AGO, TESLA (TSLA) - SHEETS GOOD MORE THAN 25% DURING TARGET (TGT) - STOCK GIVES 38%.
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Courtesy Grizler.com
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THERE IS NO EXCLUSIVE FOOD: MOST PREVIOUS HIGH PERFORMANCE CONTINUES LAST MONTH (ALL PURCHASES BEFORE THE MARKET OPENS ON 20):
- Costco (COST) -30%
- Microsoft (MSFT) - 12%
- Netflix (NFLX) -19%
- Walt Disney (DIS) -17%
- Walmart (WMT) -25%
That's a big downside for companies that have been strong. They have all been affected by the effects of the Great Depression. Target, Costco, and Walmart saw their profits drop due to higher costs. Netflix, Walt Disney, and Tesla have been hit hard by common financial fears (although Netflix may have a content problem).
Should You Fear the Market?
It is important to remember that stock prices do not always track company performance.
The target, for example, dropped significantly because it did not meet the analyst's expectations for profit. The company explained why - and rational investors have embraced those reasons - but missed out on expectations and warned that inflation and supply chain problems could be a continuing concern. Short-term feelings turned.
Costco may be an extreme example. It did not report its latest quarterly results, but did offer an update on its April sales, an 8.7% increase when higher fuel prices were not included. The warehouse club also saw sales increase by 11% in the 35 weeks of its financial year.
Sales are not the main metric to judge Costco. Investors should also keep track of final rates and membership growth. (Rising sales reflect high customer satisfaction, which often follows renewal prices.)
Costco showed no signs of weakness. Its numbers have been strong and although it may have to deal with high costs and supply chain disruptions, its core business remains extremely strong.
The lesson for investors is not what stock prices do in the short term. That is often driven by issues that do not address the company's lower life.
Costco made the most of its membership in affiliate marketing, which did not detract from Target and Walmart offering more customers at their latest sites.
Netflix may have been slightly offended by the decline in its subscribers (though it did not exclude Russia), but Tesla, Disney, and Microsoft have all continued to grow their businesses.
Ever wondered which of these companies would be among the leaders, if not the clear leader, in their area?
You may question the long-term prospects of one or more of these companies based on market conditions, leadership, or recent results. That may be a reason for selling or not buying, but that is very different from transferring stock (or filing bail on it) due to temporary issues.
Should I Buy Stocks Now?
Long-term investors want to own shares in companies that they believe will do well over time. That’s because although real performance usually doesn’t determine the short-term price, it does (usually) track results over the years rather than quarters.
If you believe that Costco, Target, Walmart, Tesla, Microsoft, Walt Disney, Netflix, or any other stock is built for long-term success, you can buy stocks right now at a discount.
That does not mean, however, that stock prices will not continue to decline. It is impossible to predict a market downturn. When you wait for lower prices, you often miss out on your shopping opportunity.
Lower markets tend to undermine rational companies that are basically optimistic about the next few years or so.
Selling shares in good companies that you believe in makes no sense. Trusting to buy again at low prices is a dangerous game. Instead, make your own decision. Use market conditions to your advantage, as well as the average cost per dollar for most stocks in good companies.
In addition, avoid the temptation to look at your portfolio endlessly. You are not investing today. A long view requires, well, a lot of time.
Track your companies and look for great things that shake your faith in your theory - your reasons for owning a company - but take out the market noise and keep an eye on the years from now, not today.
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